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This week will see the launch of yet another new website using The Slugger - our Content Management system. Slim Jims is an Upmarket Dive Bar in London. Although to be honest, we did have a few arguments defining what is meant by a “Dive Bar”. read more…
Last week we were asked to start a new SEO campaign on one of our older websites (Tanning Beauty). This task would involve all of the usual SEO work, including rewriting URL’s, optimising text for keywords, and ensuring the meta-data was correct.
The problem I faced was that the website had been written two years ago, using a much earlier version of our Content Management System (The Slugger). The issues I considered before allowing our SEO team to implement the SEO campaign was whether or not to upgrade the website to use the current Slugger methodologies.
The great thing about building your own software is that you can do what you want with it.
For example, last week we identified a problem with information gathering from one of our clients.
The client wanted to move forward with a number of websites but getting the information we needed to build the spec and start the work was becoming arduous!
So, today we introduced a fantastic new sitemapping feature into our Content Management System that allows our clients to build the structures of their websites. In addition to this we have developed a smart question and answer application that allows us to determine exactly what the requirements for a website are.